C-E-OVER-IT
Carli Anna
I'm Carli Anna, a brand designer & educator. I created this podcast because I'm honestly a little over the "how-to" podcasts for small biz owners because everybody's businesses are so different from each other. Instead, we're going to be sharing stories, relating with you on hard experiences (we've all been there), and just HAVING FUN! The perfect podcast for those who both love & hate running their creative business. email us hello@carlianna.co if you want to share a story or have a question!
Categorias: Finanzas
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This episode is a deep dive into the intricate process of launching digital products. Carli Anna shares her extensive experience and lessons learned from various marketing strategies, emphasizing the importance of audience engagement, adaptability, and the human aspect of marketing. Through personal stories and strategic insights, she offers valuable advice for anyone looking to make a mark in the digital product space.
Time Stamps:
- 00:00 - 00:59: Introduction and overview of the episode’s focus on marketing digital products.
- 01:00 - 03:18: Introduction to the "Digital Product Disruptor" course.
- 03:19 - 05:36: Carli’s recent reading adventures and book recommendations.
- 05:37 - 12:02: Overview of various launch strategies tried over the years and their outcomes.
- 12:03 - 15:23: Importance of audience engagement pre-launch.
- 15:24 - 20:09: Real-life anecdotes from previous launches.
- 20:10 - 24:57: Strategic content planning for launches.
- 24:58 - 29:40: The value of storytelling in marketing and adapting to audience feedback.
- 29:41 - 34:22: Learning from failures and the flexibility needed during launches.
- 34:23 - 37:29: Reflections on creating a successful launch environment.
- 37:30 - 39:33: Importance of community and fun in building trust during launches.
Connect with Carli Anna:
- Instagram: @carlianna_
- Podcast IG: @ceooveritpodcast
- Website: www.carlianna.co
Books:
- "The Way of Kings" by Brandon Sanderson
- "A Bride" by Ali Hazelwood
- "Just for the Summer" by Abby Menez
Don’t forget to subscribe for more insights and consider joining the waitlist for the Digital Product Disruptor course to enjoy a special discount. Tune in next week for more on our complete launching schedule!
Episodios anteriores
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54 - Launch Strategies: What Works and What Doesn’t Wed, 24 Apr 2024
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53 - The Anti-10K Movement: Balancing Wealth and Well-being w/ Guest Brief Collective Wed, 17 Apr 2024
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52 - Marketing Funnel is Dead, What to Do Instead? Wed, 10 Apr 2024
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51 - Personal & Business Investments We're Making Thu, 28 Mar 2024
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50 - Mastering the Chaos: Motherhood, Entrepreneurship, and the Art of Connection with Taylor Torres Wed, 20 Mar 2024
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49 - Downsizing our Company: Why Focusing on Smaller Team Wed, 13 Mar 2024
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48 - From Marathons to Meltdowns: A Year in the Life of Carli Anna Wed, 06 Mar 2024
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47 - Creating Transformation for Your Clients Wed, 19 Jul 2023
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46 - passive income Q&A pt 2! Wed, 05 Jul 2023
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45 - passive income Q&A Wed, 28 Jun 2023
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44 - saying no & taking breaks for firm & kind boundaries Wed, 03 May 2023
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43 - Craziest reasons people didn't work with you Wed, 26 Apr 2023
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42 - Honoring Different Seasons in Your Business Wed, 19 Apr 2023
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41 - Advice Column: booked out, budgeting, llcs and more! Wed, 22 Mar 2023
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40 - Business Icks! Wed, 15 Mar 2023
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39 - When things in your business aren't working out Wed, 01 Mar 2023
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38 - authenticity in business part 3 Wed, 15 Feb 2023
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37 - a chat about human content in a world of AI w/ Kayla from Literary & Co Wed, 08 Feb 2023
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36 - My 2023 Marketing Predictions Wed, 01 Feb 2023
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35 - Nightmare Clients Stories! Wed, 25 Jan 2023
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34 - Taking a long a** break in your biz (aka maternity leave) Wed, 18 Jan 2023
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33 - 2022 Recap Wed, 11 Jan 2023
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32 - Your Oh Crap Business Moments Wed, 18 May 2022
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31 - Advice Column: delegating, outsourcing, time management Wed, 11 May 2022
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30 - Chaitra from Pinkpot Studio: Biggest mistakes in Business Wed, 27 Apr 2022
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29 - Hot Takes Wed, 20 Apr 2022
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28 - Your Client Icks Wed, 13 Apr 2022
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27 - Listen To This If Your Business Is In Survival Mode Wed, 06 Apr 2022
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26 - YEAR IN REVIEW: big announcement Wed, 22 Dec 2021
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25 - Reacting to Juicy Creative Polls Wed, 24 Nov 2021
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24 - Biggest Client Red Flags Wed, 17 Nov 2021
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23 - Is the word "Strategy" used too much? Wed, 10 Nov 2021
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22 - Scary Monster Client Stories Wed, 27 Oct 2021
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21 - Worst Rebrands of All Time Wed, 20 Oct 2021
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20 - YOUR PEP TALK: When You're Feeling Like You're Not Enough Wed, 13 Oct 2021
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19 - Best & Worst Biz Advice Tue, 05 Oct 2021
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18 - Why Creatives Suck at Making Money Wed, 29 Sep 2021
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17 - BURNOUT with Kenzie Amick Wed, 22 Sep 2021
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16 - Is TikTok really worth it? W/ Kenzi Green Design Wed, 01 Sep 2021
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15 - Advice Column: ditching toxic clients & more! Wed, 25 Aug 2021
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14 - PART 2: Manipulation and Gaslighting Stories Wed, 18 Aug 2021
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13 - PART 1: Manipulation and Gaslighting Stories Wed, 11 Aug 2021
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12 - Instagram Sucks Wed, 28 Jul 2021
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11 - The unrealistic realities of being a designer Wed, 21 Jul 2021
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10 - Design Trend Loves & Hates w/ Ariel Garcia Wed, 14 Jul 2021
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9 - PART 2: Honest Business Decisions w/ Emma Natter Wed, 07 Jul 2021
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8 - PART 1: Authenticity & Honesty w/ Emma Natter Wed, 07 Jul 2021
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7 - You Got Burned! Bad Investment Stories Wed, 30 Jun 2021
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6 - Advice Column: Imposter syndrome, sales calls & more! Wed, 23 Jun 2021
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5 - "Oh Crap" moments Wed, 16 Jun 2021